
Spotlight: Film Industry Statistics and Trends 2024
The film industry has experienced ups, downs, and disruptions over the last few years. From the after-effects of the pandemic to strikes and the challenges posed by streaming services, the industry landscape is not the same place it was in 2019.
However, the film industry statistics that we've put together show that, despite the upheavals, independent filmmakers, studios, cinema, and TV programs are here to stay.
What the Public Thinks about the Film Industry
Using data from Polly sourced from an independent sample of 2,950,625 people from Twitter, Reddit and TikTok worldwide from March 2023 to March 2024, we delved deeper into what people really think about the state of the film industry.
Hollywood Remains a Frontrunner
Hollywood has been the home of movies since the 1920s, and this remains unchanged.

Based on Polly's results, it's easy to see how Hollywood is thriving. From April 2023 to October of the same year, engagement levels far exceeded those of any other country. Bollywood's engagement levels may be far lower than Hollywood's, but the Indian film industry hasn't experienced as much of a decline in 2024. Nollywood (Nigeria) is maintaining the most consistent engagement.
Bollywood Goes Mainstream

Conversations about Bollywood, China, and Nollywood's thriving film industries have become mainstream. In contrast, Hollywood, France, Italy, Japan, and South Korea remain dormant, with few new people discussing them online.
USA Tops Audience Engagement

Hollywood remains on top, but the enormous chasm between those engaging with the US film industry and those engaging with Bollywood highlights just how much of a conversation starter this industry is. Italy has only 1% less engagement than Bollywood.
North America Loves Talking about Films

North America's actual engagement was nearly double the expected level. In contrast, Europe had a higher expected engagement level but actual engagement was woefully low.
Over 65s Have the Biggest Interest in the Film Industry

Those over 65 are the most engaged, far exceeding expected engagement levels. Interestingly, the 25-44 age group had much lower actual engagement than expected, despite having the highest number of social media users.
Women are More Engaged in Film Industry Conversations Online

Female engagement just beats male engagement, and it's almost exactly as expected. Interest in the industry is very evenly spread across both genders.
A Glance at Cinema in 2023
Key statistics from the Indy Film Library:
In 2023, Barbie was the world's highest-grossing movie with $1.4 billion worldwide. The Super Mario Bros. movie came in second at $1.3 billion, followed by Oppenheimer at $952 million.
Independent Film in the United Kingdom
While 2023 was a good year for cinema in the UK and Ireland overall, independent films did not fare as well as in 2022:
Highest Grossing Independent Films to Date
Statistics For England, Scotland, Wales, and Northern Ireland
Mainstream Cinema Statistics and Projections
General Film Industry Statistics For 2024
Film Statistics by Genre
Onward and Upward For The Film Industry In 2024
There's no denying that the film industry has seen better days, but they have also been worse off than they are in 2023. While 2024 will pose challenges of its own, it's clear that the industry is slowly recovering from severe challenges while adapting to various disruptions.


